Ian Veneracion Dares to Drive Big with BAIC Philippines

Filipino personality and celebrity Ian Veneracion is best known as an accomplished actor, with almost 40 years of experience in show business and over 80 films and TV projects under his belt. Behind the lens, he is also a dedicated family man, devoted to his three children and loving wife.

And in his latest role as the new brand ambassador for BAIC Philippines, Veneracion embodies the rugged, daring spirit of BAIC vehicles. 

BAIC’s tagline, “Dare to Drive Big,” is a natural fit for Veneracion’s outgoing personality and adventurous spirit. A passionate outdoorsman who thrives on adrenaline-fueled activities such as paragliding, paramotoring, and motorcycling, Veneracion’s intrepid pursuits reflect BAIC’s spirit for adventure. On the other hand, Veneracion’s other endeavors as a musician and as a licensed pilot demonstrate how he, much like BAIC brand, goes out of the box to push boundaries and explore new horizons.

In an exclusive interview session, Veneracion shared his deep appreciation for BAIC's robust and versatile vehicles. He highlighted the brand’s commitment to providing reliable and high-performance off-road vehicles, perfectly suited for the adventurous Filipino lifestyle. With a focus on innovation and safety, BAIC continues to set new standards in the automotive industry.

Ian Veneracion commends his BAIC B60 Beaumont 7-seater SUV, and anchors his praises on firsthand experiences as a proud BAIC owner. 

“I love the outdoors, and I love the countryside.This baby [B60 Beaumont] gives me the freedom to explore. It’s confidence-inspiring,” Ian mentioned in his recent review. “I like the look. Yung tindig niya, may angas…. It’s a Diesel Hybrid 4x4 SUV that has all the bells and whistles, but at the same time, it’s still rugged. You can take it anywhere,” he added.

The B60 Beaumont stands out as a versatile and capable SUV, perfectly aligning with Ian Veneracion's adventurous lifestyle and rugged charm. 

The B60 Beaumont is the first in the local market to feature a 2.0L Diesel hybrid powertrain mated to an 8-speed automatic transmission, delivering an impressive power output of 163hp and 400Nm of torque. This true, ladder frame 4x4 SUV also features 9 drive modes and a full array of ADAS features, to ensure optimal performance and safety on all kinds of terrain. 

It also offers premium interior appointments such as a four-screen infotainment integration, 10.25" digital instrument cluster, 12.8" infotainment screen, smartphone mirroring, wireless charging, digital rear view mirror with integrated recording camera, 220V power supply, 540-degree panoramic and undercarriage camera, and all topped off with a panoramic electric sunroof. For audiophiles, the B60 Beaumont will definitely not disappoint, with its 12+1 Infinity speaker system, and active noise cancelling. The B60 Beaumont is currently offered at a discounted price of ₱2,998,000 and comes with a 5-year or 150,000 km (whichever comes first) comprehensive warranty .

BAIC Philippines has exciting plans for the adventurous Filipino motoring public in the upcoming months. With Ian Veneracion by its side, BAIC promises to continue on its promise of delivering thrilling experiences and innovations that invite its drivers to “Dare to Drive Big.”

The BAIC initial lineup comprising the sporty X55 Verve and elegant X7 Grandeza crossovers, as well as the robust body-on-frame SUVs–B40 Ragnar (Diesel), B60 Beaumont (Diesel Hybrid), and B80 Wagon–is now available for customers’ visit at the inaugural dealership, BAIC Alabang. 

More dealerships will be opened soon to better cater to the adventurous spirit of Filipino customers. Stay tuned for the openings of the following dealerships:

BAIC ALABANG 

BAIC BALIUAG, BULACAN

BAIC BACOLOR

BAIC MARILAO, BULACAN

BAIC ILOILO

BAIC CAGAYAN DE ORO

BAIC DAVAO

BAIC ZAMBOANGA

BAIC TUGUEGARAO